It’s amazing to me just how many people go to a hotel presentation or a home party and see a presentation, get excited about the products, buy them and join a MLM or Network Marketing business. The majority of these people buy on emotion. After all, that’s what sales are all about right? Yes, that is correct, however, what are the emotions running through the individuals head during a MLM presentation that get into the business? “I can make 5 figures a month doing this deal 5 hours a week! I can pay off my house. I can take my wife on luxury vacations. I can tell my boss to go jump off a bridge! I’ll only need to find 2 or 4 people to join under me and I’m getting rich!”
What people fail to realize is this IS a business unlike any other. It just so happens to be called Network Marketing. And the winners win big here. More and more professionals like doctors and attorneys who have seen success in their fields fail to realize that they will need business and personal development training to make it in our industry. It takes a lot of hard work, blood sweat and tears and then the persistence and patience needs to kick into high gear. “Currently,3 percent of the MLM population earn over $93,000 per year, and 56 percent earn less than $6,000 per year.” (Source: Your First Year in Network Marketing; p. 260) IF you are one of the 2-4% who do make this calling here is the master key to your success.
Are you ready? I mean really ready? Now you might be reading this as a person getting ready to get into a MLM or Network Marketing company or have been in the business a while, either way The Secret to your success is going to be the same for both readers. It’s not the compensation plan, although that helps. It’s not the products, although it helps to have products that are priced below what someone can walk into a brick and mortar store and purchase. It’s not the company leadership, although you should have qualified industry and business management running the show. Your success in a MLM or Network Marketing company comes down to ONE THING, Uno, 1. It is your willingness to grow personally.
You see, you are where you are because of the way you think. The way you think determines the paths you go down in life and the experiences you have in this game of life. You could be selling PEANUTS as your product for a MLM company and if you have taken the time to get yourself into a personal development program, and grow personally, you will succeed beyond your wildest dreams. Now don’t laugh about the peanuts. There is a chocolate multi level out there.
Top MLM companies will have good personal development training and personal development tests so that you can learn about “You”. This is a people business right? So who better to get to know first than “you”? If you don’t know yourself how can you know others? And if you don’t know others how can you expect to communicate with people at a level where you can build trust and be likable so as to expose them to your products and services.
There are lots of great resources ranging from free to thousands of dollars. But hey, if it gets you to a strong 5 figure monthly income it’s an investment in your future and yourself right?
Some fabulous books you will want to read are, and these are just to name a few, The Science of Getting Rich, The Game of Life, Rich Dad Poor Dad, Your First Year in Network Marketing, The Choice is Yours, The Power of Now, You don’t need a Title to Be a Leader, Three Feet From Gold and many more. There are also weekend workshops you can attend in just about any major city in the United States and around the world.
The bottom line is this; Network Marketing is about developing yourself as you develop your business. As a distributor or representative you have a responsibility to convey this to the team you build. You see not everyone is ready to look in the mirror and tackle what’s inside. And for those currently doing presentations, a great question for anyone who raises their hand and wants to start in the business is “What books are you planning on or currently reading about personal development?” If they cannot answer you they are joining YOUR business ON HOPE and unless willing to follow the directions given in personal development will more often than not fail.